A good home for the software you built.

The Only Way Is Digital buys established UK software businesses and keeps them running under their own name, with the same customers, the same brand and the same care. If you're thinking about stepping back, we'd like to talk.

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Who we're looking for

Who we buy

UK-based software businesses, typically founded years ago and still doing their job well

A loyal base of paying customers, often on licences, subscriptions or credits

Owner-run businesses where the founder wants a clean, considered exit

Deals up to around £250k, any sector. Property, fleet, compliance, health and field services all welcome

It doesn't matter if the code is old or the website is dated. Usually that's how we find each other

After the sale

What happens after

Your brand stays.

We don't rename it or merge it into something else.

Your customers stay looked after.

Support continues, and nobody is forced to migrate.

Your customers keep their trust.

Everything stays where they expect it, handled carefully and in line with UK GDPR.

We invest steadily.

We fix what's needed and modernise sensibly, without disruption.

A considered long-term plan.

We aim to grow each business, and in time we may pass it to a larger owner who will carry it on.

Three simple steps

How it works

A confidential chat, with no pack needed.
A simple, fair offer.
A straightforward handover at a pace that suits you.

For investors

Backing considered software acquisitions

The Only Way Is Digital is led by Alex McCormick, who brings 16 years in the digital space across marketing automation, sales, project management and development, and heads up development and operations at miProgram, a UK property inspection and inventory software business. We'd like to talk with experienced private investors and operator backers about acquisition opportunities, one deal at a time.

Operating experience

Hands-on experience heading up development and operations at a UK software business, alongside commercial, project and technical delivery.

Growth from existing relationships

Business acumen focused on finding new revenue from the customers a business already serves well.

AI and automation

A strong understanding of AI, applied practically to automate operations, support and delivery.

Industry network

Established contacts across the digital industry to help source opportunities and strengthen each business.

What we look for

Small, established UK B2B software businesses with recurring, paying clients

Founders looking for a considered succession route

Brands kept standalone, with continued care for every customer

Clear room for sensible operational and product improvement

Start an investor conversation

This page is for introductions and exploratory conversations only. It is not an offer of investment or securities, and no funding, returns or exit timescales are promised.

Confidential

Start a confidential conversation

Every enquiry is read personally and treated in confidence.

Every enquiry is read personally and treated in confidence.